October 13, 2020

Human Grade Pet Food Company Launches Extension of Whole Food Clusters 

SAN DIEGO, Calif. – The Honest Kitchen, maker of all-natural pet foods, treats, toppers and supplements, announces the extension of their Whole Food Clusters line, the world's first 100 percent human grade dry food. Six new varieties will be available beginning October 2020; how do we want to categorize these? 

Whole Food Clusters are a breakthrough innovation now available in whole grain varieties. They boast a range of benefits, like supporting heart health with whole grains and a boost of taurine and L-Carnitine, feature thoughtfully sourced chicken and beef, and are now available in small breed and puppy varieties specifically designed to meet the needs of dogs of different sizes and life stages. 

This new line extension is created with a veterinary nutritionist and made using Honest Kitchen’s MadeHonest™ process, made with whole food ingredients, cold pressed, and roasted and dehydrated to maintain the nutrients, aroma and taste of whole foods. They offer premium nutrition, like beneficial fats and live probiotics, and are made without peas, lentils, legumes, potatoes, wheat, corn or soy. 

Whole Food Clusters are available in 1, 5, 10, and 20-pound bags, and in 6 new flavors:  
  • Whole Grain Clusters Chicken 
  • Whole Grain Clusters Beef & Oat w/ Turkey  
  • Whole Grain Clusters Puppy 
  • Whole Grain Clusters Small Breed 
  • Grain Free Clusters Puppy 
  • Grain Free Clusters Small Breed 
 
The Whole Food Clusters line extension will be available nationally at independent pet supply stores, and online, and is supported by a fully integrated marketing campaign, focusing on social media and digital marketing, driving traffic to independent stores. Additionally, the company is supplying a “Social Toolkit” which includes pre-designed plug & play social posts and emails.  
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